Newspaper and magazine publishers generally run websites and social media feeds alongside their print editions, but the ad management systems they use were often created and installed in the days of print-only. This has left many companies trying to get along with a mixture of different systems for managing advertising workflow, which can be confusing, inefficient and costly.
We have created a print module within the MediaSales suite which allows the set-up of inventory and issues for print media, and can be integrated with other modules to allow booking and processing of ads whether in print editions or online.
One central system, one time entry of proposals and offers – it couldn’t be simpler.